Three Sixty Architecture
Brand Identity
Print
Signage
Web Design
Project Overview
Three Sixty Architecture are a team of passionate professionals, known for their highly crafted, clean and uncluttered architectural style. Over their 30-year history they have developed a diverse portfolio of award-winning homes, multi-residential places and commercial spaces; including well known Ōtautahi locations like the Welder, Muse Hotel and Public Trust buildings.
Following an evolution of the company structure and subsequent title change, the freshly formed Three Sixty Architecture required a from-scratch identity that reflected their new name; solidifying the shift and deftly communicating who the company had become. We helped achieve this through newly developed brand language and visual artefacts — clearly defining what Three Sixty Architecture stood for and providing practical guidance for how this could be endorsed through considered, consistent communication and creative application.
The brand elements themselves are deliberately straightforward — confident type (fittingly, Circular Pro was chosen) and a simple brand icon that brings together the linear details of an architectural build with the 360 thinking that makes these endeavours possible. This was important for ensuring focus be given first and foremost to the work, which we have heavily showcased throughout the Three Sixty Architecture website using the client's libraray of stunning architectural photography.